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DEYNA TECHNOLOGY

The DEYNA model is not meant to be an invariable and exhaustive guide of predetermined tasks, which can be carried out one after the other, but a guiding framework with objectives that are common to all regions, but can be applied in accordance with the specific needs of each environment. DEYNA technology is incredibly simple and logical. These guidelines are:

  1. Natural Resources: these are in essence public goods, as their state of preservation/degradation directly affects everybody that consumes or produces products derived from them. They must be considered capital goods and not normal "inputs" which are consumed every cycle of the productive process. All of the natural resources make up, therefore, a real asset.

  2. Human Resources: these are also considered capital goods (human capital) and not only a normal "input" (work factor) which is consumed every cycle of the productive process. All of the human resources make up a fixed asset, which is susceptible to depreciation (mainly through obsolescence), and its maintenance requires a significant investment, principally in education and training programs.

  3. Sustainable Development (Future economic activities): a great part of secondary and tertiary productive activity (industry and services) is based upon new technology which is destined to prosper in the future, technology that does not rely on the transformation of vast quantities of raw materials in conjunction with great doses of manpower. In these new technologies, small amounts of material "inputs" are used. These are sophisticated and are produced by a small number of production centres worldwide. They are combined with specialist knowledge and know-how to obtain high value added products or services, through small-scale production processes.

The competitive advantage of those companies which carry out these activities lies mainly in the availability of that know-how. We are talking about activities such as the following:

  • Production of computer systems and applications
  • Industrial design
  • High value foodstuffs
  • Handcrafts and restoration of traditional products
  • Specialized publications
  • Cultural tourism
  • Quality teaching
  • Recycling industries
  • New non-polluting chemical products
  • Electronics
  • Cryogenic banks
  • Germoplasm banks
  • Education of children
  • New technology applied to the environment
  • Clean and renewable energy
  • Biogenetics
  • New packaging and detergents
  • Purification and desalinization of water
  • Replanting of untilled land
  • Processing of agricultural and cattle waste
  • Aquiculture, etc.

The main task of DEYNA is sowing the seeds that ensure the implementation of the "Best Practice" model. A potential for endogenous development is sought, making Soria advantageously competitive if compared to other alternative locations. These seeds are the above-mentioned 'prongs' of the strategy, and other related activities, which promote the ideas or recover traditional endogenous resources.

 

 
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